Ms. Somsakul Limsuttaphan, Deputy Managing Director – Business Development and Asset Management Department at Plus Property, the full-service professional property and facility management agency, revealed that “In 2022, the sole agent and marketing service business yielded a satisfactory operating result overall. PLUS’s project sales management team was entrusted by leading developers to manage sales for a total of 14 projects worth 16.9 billion baht. These projects were in Bangkok as well as the provinces, including Phuket and Hua Hin. For this year, PLUS is maintaining its aim to expand its customer groups to include all segments, ranging from affordable-level project and expanding more into the luxury segment. For this year, PLUS has already been commissioned to manage two more projects which are set to launch in 2023. These include Racha Park and Prime Pano, whose combined worth was around 3 billion baht. Notably, in Phuket province, PLUS was entrusted to manage the Prime Pano project – luxury villas situated on a high-potential site in the Choeng Thalae area. PLUS’s team has a high degree of proficiency over the Phuket area. The return of foreign tourists has allowed the real estate market in Phuket to grow continually, with purchases for self-residency and for all modes of letting clearly on an expanding direction. From late 2022 until present, a high demand was observed in the market for villas, for both buying and renting. It was found that foreigners were interested in buying a home in Phuket to serve as their second home. They were also more in favor of renting villas than condominiums as the former offers enough usage space for the family. Popular locations in Phuket include Choeng Thalae, Laguna, Surin Beach, Kamala Beach and Naithon Beach. They are popular among foreigners who generally live among themselves in their own communities. Purchases are made for self-residency, by persons doing business in Thailand or those looking for a residence for their children who are attending school. PLUS plans to perform the advisor role for developers for many more projects in Bangkok and Phuket”.

This year, Plus Property is employing tactics for its sole agent and marketing service under the concept of “Your Professional Alliance”, where importance is placed on being “the business partner that understands you best”. PLUS is now working under an “ownership mindset” as it provides support to clients. It is also leveraging its sales management advantages such as its insight into the needs of property developers and the requirements of the consumers. PLUS offers “total solutions”, including for its “sole agent” sales management service. Consultation is given to property developers at every step of the way from project inception and design to marketing and sales. The capabilities of sales personnel are developed under what PLUS refers to as “The Best Sale Standard” so they may give professional advice and have the ability to analyze market research data for purposes of improving sales and access to the target groups. The PLUS team is able to perform the investment advisory role and is also capable of engaging the CRM system so that customers’ true needs can be determined clearly for property developers, using the Customer Journey approach.

Plus Property, the full-service professional property and facility management agency, offers its sales management service to all types of residential projects and deliver said service using its team of quality professionals who have more than 25 years of experience. For more information, call 02 688 7555 or visit https://www.plus.co.th/service/sole-agent