LINE Reveals The Skyrocketed Usages of “LINE VDO Call” and “LINE Meeting”More Than 400%, Welcoming 2021

• Proven its mission of Closing The Distance and perfect features for Work From Home practice

LINE Thailand solidifies its position as the number 1 chat platform among Thais, revealing that the usage of LINE VDO Call and LINE Meeting increased by 400% and 480% respectively since the beginning of 2021. The development is in line with the new wave of COVID-19 outbreak and the embrace of Work From Home policy in Thailand. These features make working at home simple and effective, while staying connected with friends and family at all times.

The COVID-19 pandemic -- which started in 2020 -- forced Thais to adopt online tools in works and communications as their daily drivers. When the new wave of outbreak broke out at the beginning of 2021, LINE users went back to using Group VDO Call and checked out the recently debuted LINE Meeting for both business and pleasure. As a result, Group VDO Call usage skyrocketed by more than 400% (on January 5th compared to January 3rd). Meanwhile, LINE Meeting -- a newly debuted feature that allows LINE users to attend meetings without being friends -- saw its usage rise by more than 480% (on January 5th compared to January 3rd). The development reflects the popularity of the platform and its features that satisfy the need of users in terms of social affairs and communications, be it personal affairs or works. The majority of usages were from Smartphones, with “Youth” being the most popular filter and “Christmas” being the most popular effect.

With LINE Meeting, users can create a link to an online meeting and share it to other LINE users without creating a chat room or inviting users to a chat group, complete with a background image and facial filters to customize avatars. The feature is available for both smartphone and PC versions of LINE.

LINE Meeting is suitable for daily usage, both for Work From Home and for Stay at Home

Key functions:

• Quickly creating a URL to invite other LINE users to a meeting
• Meeting windows can be minimized, allowing attendees to answer chats, and type replies to an automatically created special chat room for the meeting that will disband after the meeting
• LINE Meeting supports LINE Group VDO Call, which is suitable for work and pleasure. The function is available for both smartphone and PC version of LINE*, with the maximum capacity of 500 attendees
• LINE Meeting organizer can remove unwanted attendees from a session, making LINE Meeting secured and free from disturbing or ill-mannered attendees
• LINE Meeting also has other useful functions that will make your meetings smooth, such as “Watch Together” that shares a screen or a YouTube video during a meeting, complete with a myriad of effects and filters* that can be previewed, as well as read-to-use and customizable background images, i.e. blurring background image for outdoor meeting

LINE has become the 5th essential element of the Thai people, an important channel in living with the New Normal that makes lives simpler, while closing gaps between people and information and services, via the use of technology.

LINE became a platform that understands Thais and a Life Infrastructure that truly satisfies their ever-changing lifestyles.